Britannia High Scores New International Slots - World Screen News - 04.12.08

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LONDON, December 4: ITV Global Entertainment has closed a number of deals with global broadcasters, including Nickelodeon Australia, for the hit musical drama Britannia High.

HBO Latin America, MBC in the Middle East, Seven Network Australia and Nickelodeon Australia have each acquired the new series. Britannia High, set in a contemporary performing arts school, follows a group of six talented students as they strive to achieve their dreams of stardom. Each of the nine one-hour episodes focuses on a specific character. The musical score was directed by Take That's Gary Barlow.

Tobi de Graaff, the global director of international TV distribution for ITV Global Entertainment, said, "Britannia High has performed well in the U.K. amongst the tween and young adult audience, where it regularly rates number one with the demographic in its prime-time slot. In just five episodes the show has been watched by over 35 percent of U.K. TV viewers and we're gearing up to launch multiple commercial brand extensions this winter. We're delighted to have secured deals with these important TV networks, with many more sales to be confirmed shortly."

WAHEY !!!!!!!!!!!!!!!!

Haven't watched the show myself but when Gaz is behind it, then- WORLD DOMINITION, Gary!!!!

Sir Barlows Cuddly Toy wrote:Haven't watched the show myself but when Gaz is behind it, then- WORLD DOMINITION, Gary!!!!